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Data: Advergaming opportunities on the rise
Mar 31st, 2009 by Rob Walker
Mindless Games on the Rise

Mindless Games on the Rise

Causal Gaming is a huge opportunity for those marketers looking to reach Moms and working women — yes, we’ve discussed this before and it’s true.  These are not games for kids — they are there is give working women and Moms 5 minutes of serenity.

Now that the economy has officially sunk past the 3rd ring of the abyss all of the Casual Game sites are on fire.  In a good way.  Figure the worse things get the more people look for escape.  The numbers posted here from eMarketer tell the story.

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