Interesting data just in from Nielson Online.  65% of individuals that view online video view content between 9-to-5 on workdays.  Not a huge surprise — if you’re sitting in front of a computer all day your likely to sneak a video now and again.  Actually, 65% seems small.  Every time I hit CNN or Digg I end up watching a video.

However, you’re a marketer.  You’re thinking, “Hey, I spend a ton of cash on TV to reach my audience as they shove Doritos down their throats in front of the boob-toob.  How about capturing some of that magic in the middle of the day?”  This data helps sell the message that online video is not just TV on the computer — it is TV on the computer at work!

Nielson Online – Weekdays outpace Weekends for Online Video